An Adsterra alternative for adult advertisers

This comparison is written by TeleBoost, which sells members for adult Telegram channels, so read it as one side of the table. What it says about Adsterra comes from Adsterra’s own public pages, read on 3 October 2026 and listed at the bottom. We do not quote Adsterra’s prices: they change, and a stale figure would be our mistake, not theirs.

What Adsterra is

Adsterra, contracted through Ad Market Limited of Cyprus and its affiliates, was founded in 2013 and sells to brands, agencies, affiliate teams and DSPs while also paying publishers to monetise their traffic. Its pages give different totals, all in the tens of billions of ad views a month. Formats are popunders, its own Social Bar with in-page push and interstitial variants, native and display banners and pre-roll video; popunders, Social Bar and native banners are self-serve, the rest go through a manager.

Self-serve buying is CPM, CPC or CPA depending on the format, with Smart CPM bidding and a CPA goal that cuts placements by cost per action; CPI and CPL are available through a manager. Each campaign is approved by hand and run through a security check.

Where Adsterra is strong

• Self-serve simplicity. Popunders, Social Bar and native banners can be launched without talking to anyone, with a traffic estimator to size a test first.
• CPA tools. A CPA goal and Smart CPM trim placements and bids automatically once your postback is in place.
• Mainstream verticals. It names VPN and utilities, software, games, iGaming, e-commerce, social and dating, video on demand and sweepstakes as strong verticals.

What Adsterra’s terms say about adult content

Clause 7 of Adsterra’s terms for advertisers lists the goods and services that may not be advertised, and the list includes pornography of any kind and adult or mature content. Its help centre repeats that campaigns with pornographic content cannot run, and no advertiser page describes an adult or non-mainstream channel; its dating vertical is not described as adult anywhere we read.

Telegram as a destination is not mentioned either; its Telegram content is about publishers monetising their own Telegram traffic. For an adult offer, the networks that do take adult traffic are in our comparison of adult ad networks, and HilltopAds is the one that documents Telegram links as a destination.

Adsterra and TeleBoost side by side

Compare them on cost without trusting either of us

Give every source its own named invite link: open your channel’s profile, then Edit, Invite Links, create a new link and name it after the source. Telegram lets admins see who joined through each link (Telegram’s own note on named links). Send Adsterra traffic through one of them and divide what you spent by the joins it produced. TeleBoost joins are counted by our bot from inside the channel, so the same division works for us.

Then look again a week later. The number that decides is not the join count but how many of those people are still there and opening your posts, and that you can read in your own channel statistics without asking either of us.

When to keep using Adsterra

Keep Adsterra for mainstream offers. If you sell a VPN, a utility app or an e-commerce product, its self-serve popunders and Social Bar with a CPA goal are a reasonable place to test.

For an adult channel or offer, its own terms send you elsewhere: to the adult networks in our comparison or, if the destination is your Telegram channel, to members delivered into it.

Test it with 100 members for €10

Our public counter at /live/ shows 96,049 net members delivered since 16 June 2026, and 35 completed campaigns. Getting there took 329,280 joins, because most people who join during delivery leave again within days: that replacement is the part we pay for, and the reason we never quote the bigger number as if it were the result (read on 3 October 2026).

More comparisons: all adult traffic venues · HilltopAds alternative · Clickadu alternative · PopAds alternative